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Miyagi and Tanaka (2000a, August 01). Peripheral communication . ANA - ESOMAR. Retrieved May 02, 2024, from
https://ana.esomar.org/documents/peripheral-communication-
Tanaka and Yasue (1998a, June 15). Advertising creative strategies in Asia . ANA - ESOMAR. Retrieved May 02, 2024, from
https://ana.esomar.org/documents/advertising-creative-strategies-in-asia-